Everyone Active, the company that operates the leisure centres in Cambridge, Cambourne and Ely, will proudly be unveiled as the Centenary shirt sponsor of Cambridge United Football Club for the 2012-13 football season.
This deal further cements the relationship between the two organisations, who have been working together for the past two years on community based projects and various other sponsorship deals.
Commenting on the becoming the main shirt sponsor at the club, Dan Hicks, contract manager for Everyone Active said, “We are delighted to be able to further our relationship with Cambridge United FC. As a brand we are keen to get more people in Cambridgeshire active and an association with one of the big sporting clubs in the area is a great way to encourage more people who are enthusiastic about sport to get more active in their own lives. The shirt sponsorship is only part of our relationship. With holiday activities, coaching courses, and many other community based initiatives in the pipeline it is an exciting time for both Everyone Active and Cambridge United.”
Dave Doggett, Managing Director said, "Everyone Active have been supporters here at CUFC for a number of years now and were the Family Stand Sponsor in season 2011-12. We are delighted that they have not only continued with their support but are increasing their involvement year on year. We are a family orientated club and are thrilled that Everyone Active also a very family friendly business have taken the coveted home shirt sponsorship in this our Centenary season."